High Sierra Visitors Council

The High Sierra Visitors Council - which includes the different areas of the Sierra Nevada in California - has chosen mN'Organisation to develop and reinforce its brand in France with the travel trade, media and consumers.

For this mission, but also in addition to its marketing activities developed for Visit California, mN'Organisation created, manages and monitors a dedicated website for the destination at visithighsierra.fr.

mN'Organisation works hard to ensure equal exposure for each of the partners of the HSVC. Thanks to a targeted B2B communication via regular e-newsletters, the Californian High Sierra is now clearly identified as a "Must See" destination when talking about a « Western Tour » of the United States.